Werner Schwier made a name for himself in silent films on German television. On 14 May 1961 to September 1965, he presented 65 episodes of Hessischer Rundfunk and produced the series Es darf gelacht werden (It is permitted to laugh). The show was a 45 minutes long evening program of the ARD. During the broadcast, three complete short films would be shown. He also had two silent film stars on the show as guests, Buster Keaton in 1962 and Harold Lloyd in 1963.
In the manner of a small film show of the times of the silent films, Schwier presented in a checkered suit, assisted by Konrad Elfers on the Piano and Géza Janós on violin. Before each short film, he would say "I present now, the symbol---assuming the operator approves.", this was followed by a flying bowler hat on screen, to mark the start of the show.
Silent films played only a role on Schwier's afternoon show, which showed only the funny material of the era of silent films. He obtained, with the show, viewers ratings over 80 percent. Schwier added presentation with appropriate dry-humour to the shows, that was not as chaotic as his English counterpart Bob Monkhouse in 1966 with Mad Movies or the later Vater der Klamotte with the corny jokes of Hanns Dieter Hüsch.
After the decline of silent films, Schwier also worked as a supporting actor in films, such as Es (1966), Mädchen, Mädchen (1967), Bengelchen liebt kreuz und quer (1968) or Wehe, wenn Schwarzenbeck kommt (1979). He was also a guest on the programme Kennen Sie Kino? mit Hellmut Lange.
- Next Year, Same Time (1967)
- Hörzu, Issue 24 Volume 7. February 1970, Page 39: „Ist Herr Schwier auch schwierig?“