|Bryan/College Station, Texas|
|Branding||KAGS (pronounced K-Ags) (general)|
KAGS News (newscasts)
|Channels||Digital: 23 (UHF)|
Virtual: 23 (PSIP)
|Licensee||LSB Broadcasting, Inc.|
|First air date||January 20, 2003|
|Call sign meaning||AGgieS (Texas A&M Aggies)|
|Former call signs||KMAY-LP (2003–2009)|
|Transmitter power||2.1 kW|
|Height||195.8 m (642 ft)|
|Public license information|
(semi-satellite of KCEN-TV,
Temple, Texas) Profile
(semi-satellite of KCEN-TV,
Temple, Texas) CDBS
KAGS-LD, virtual and UHF digital channel 23, is a low-powered NBC-affiliated television station licensed to Bryan, Texas, United States and serving the Brazos Valley. The station is owned by Tegna Inc. KAGS-LD's studios are located on South Texas Avenue in Bryan, and its transmitter is located on North Harvey Mitchell Parkway west of Bryan.
Although identifying as a separate station in its own right, KAGS-LD is considered a semi-satellite of Temple-licensed KCEN-TV (channel 6). As such, it simulcasts all network and syndicated programming as provided through its parent station but airs separate local newscasts, commercial inserts and legal identifications, and has its own website. KAGS-LD serves the eastern half of the Waco–Temple–Bryan market while KCEN-TV serves the western portion. The two stations are counted as a single unit for ratings purposes. Although KAGS-LD maintains its own facilities, master control and some internal operations are based at KCEN-TV's studios on North 3rd Street in downtown Temple. On cable, KAGS-LD is available on Charter Spectrum and Suddenlink Communications channel 6. It is also carried (alongside KCEN) on the Waco DirecTV and Dish Network feeds.
KAGS debuted on January 20, 2003 as KMAY-LP. The call letters were selected in honor of Frank W. Mayborn, who had founded KCEN in 1953. Previously, KCEN had operated a low-powered translator in the Brazos Valley on channel 62 for many years. Like its predecessor, KMAY was a straight simulcast of KCEN, with no local programming; it was only mentioned during KCEN's legal IDs. It was upgraded to digital as KMAY-LD in 2009 and shortly afterward was sold to London Broadcasting along with KCEN.
In July 2011, then-owner London Broadcasting announced that KMAY would relaunch in the fall as KAGS, a locally focused NBC affiliate for the Brazos Valley. The station had changed its calls to KAGS-LD in May, but continued to operate under the KMAY calls until October. Newscasts are broadcast in high definition on virtual sets created with chroma key technology. On its first day as a locally focused station, it replaced KCEN on most Brazos Valley cable systems. In 2013, KAGS rolled out its first full-fledged website. Since its 2011 relaunch, its website had been a section of KCEN's website.
On June 29, 2015, the Gannett Company split in two, with one side specializing in print media and the other side specializing in broadcast and digital media. KAGS was retained by the latter company, named Tegna. However, KAGS retained its London Broadcasting-era website until September 2016.
The station's digital signal is multiplexed:
|Channel||Video||Aspect||PSIP short name||Programming|
|23.1||720p||16:9||KAGS-LD||Main KAGS-LD programming / NBC|
In October 2011, the station launched its local news operations. It was the second full-fledged newscast airing at that time in the Brazos Valley. ABC affiliate KXXV-TV (channel 25) carried local news for several years, but ended programming prior to KAGS' launch. CBS affiliate KBTX-TV (channel 3) is the only station airing a full schedule of news for the Brazos Valley.
- New NBC TV station coming to BCS this fall, Gayle Kiger, The Bryan/College Station Eagle, July 3 2011
- "Application for Consent to Assignment of Broadcast Station Construction Permit or License". CDBS Public Access. Federal Communications Commission. May 15, 2014. Retrieved July 8, 2014.
- "Gannett Buys 6 London Broadcasting Stations". TVNewsCheck. Retrieved 14 May 2014.
- "Gannett Completes London Broadcasting Buy". TVNewsCheck. July 8, 2014. Retrieved July 8, 2014.
- "About KAGS". Archived from the original on 2016-01-14. Retrieved 2015-12-18.
- "KAGS-HD gets a new look". KAGSTV.com. KAGS-LD. Retrieved 24 March 2015.
- KAGSTV.com - KAGS-TV official website
- CentralTexas.ThisTV.com - Official This TV Central Texas website
- MeTVWaco.com - Official MeTV Central Texas website
- Query the FCC's TV station database for KAGS
- BIAfn's Media Web Database -- Information on KAGS-LD