Cheng Okon Efiong-Fuller
15 April 1980
|Occupation||Actor, Model, Film Maker, Marketing Executive|
|Years active||2008 – present|
Cheng Okon Efiong-Fuller (born 15 April 1980) professionally credited as Cheng Fuller is a Nigerian actor, model, film-maker and marketing professional who gained prominence as the inaugural Vice President of Marketing of Nigerian indigenous retail chain, Hubmart stores. He is also known for his recurring role as Barrister Taylor on DSTV’s long-running telenovela, Tinsel, as well as his role in the movie Celebrity Marriage, co-starring alongside Tonto Dikeh, Jackie Appiah, Kanayo O Kanayo, Odunlade Adekola, Felix Ugo Omokhodion and Roselyn Ngissah. He is the co-founder of Pandemonium Pictures.
Fuller was born on 15 April 1980 in Calabar, Cross River State, southern Nigeria. He was born to the family of Emmanuel Okon Efiong-Fuller and Josephine Okon Efiong-Fuller. His father Emmanuel was a celebrated academician, and his mother Josephine who passed on in 1994 was a lawyer. While in secondary school, Fuller represented his school severally at debates and science competitions as well as in musical competitions as a member of the school choir, Hope Waddell Glorious Voices. He went on to study Soil Science in the University, graduating in 2003.
Fuller began his professional career in 2004, taking up employment with the advisory firm KPMG, where he led teams and worked in teams that delivered advisory services to leading companies in the telecommunications, oil and gas, financial services, Fast Moving Consumer Goods (FMCG), aviation, and Infrastructure, Government and Housing (IGH) sectors.
In 2010, Fuller began working at DDB Lagos, serving as Director, Strategy & Business, where he managed the MTN account and later moved to Insight Publicis, serving as the Associate Client Services Director. In 2012, he set up a Marketing Advisory services firm, Re’d’Fyne Business Solutions, which he later abandoned during the Nigerian economic recession of 2014.
In 2015, began working with Hubmart stores, as the pioneer Vice President of Marketing. He achieved a number of notable milestones including the set up and roll out of three additional stores. In the same year, Fuller began appearing as Barrister Taylor on the long-running DSTV series, Tinsel. He has gone on to feature in several notable television series, including playing the role of the titular character in Frank's Teens, and other roles in Hotel Majestic, Eve and the Basketmouth produced My Flatmates. Fuller has starred in full-length Nollywood productions as well, including Forlorn, Badamosi: Portrait of a General and he co-starred with Kenneth Okolie in Drifted.
In December 2019, Fuller was inducted into the fellowship of the Nigerian Institute of Management Consultants.
In early 2014, Fuller registered in the People's Democratic Party (PDP) Ward 11, Calabar South Constituency 2, and campaigned for a seat in the Cross River State House of Assembly representing the constituency. He however lost his nomination at the party primaries.
Pandemonium Pictures and Film making
In June 2019, Fuller co-founded an audio-visual production company, Pandemonium pictures with his friend and business partner. The company commenced pre-production on some movie and television projects and is involved in the set up of an independent content broadcast platform for Nigerian film content. In November 2019, it was announced that Pandemonium pictures had begun production on a new film, Black Fate. On 23 November 2019, he released a short film, Endless on the Pandemonium Pictures imprint. The movie had a domestic violence theme, and is the first chapter in the 13 chapter series. In January 2020, Pandemonium pictures began production on a feature film, The Three Ms and a television series, The Benjamins.
On 23 November 2019, he married his wife Khemmie Owolabi in a private ceremony in Lagos, Nigeria.
|2014||The Johnsons||Greedy Neighbour||Solomon Mcauley, Charles Inoje||TV Series|
|2014 - 2016||Hotel Majestic||Doctor||Various||TV Series featuring Oge Okoye, David Jones, Sadiq Daba, Ivie Okujaye, Akin Lewis, Patricia Young, Timi Richards|
|2015 - 2016; 2019 -||Tinsel||Barrister Taylor||Various||TV Series (series regular)|
|2016||Forlon||Sub-lead||Aniedi Noba||Feature Film|
|2016||The American King||Supporting role||Jeta Amata||Feature Film|
|2017||Home Coming||Sub-lead||Ubong bassey Nya||Feature Film|
|2017||Celebrity Marriage||Obsessed fan||Pascal Amanfo||Feature Film featuring Tonto Dikeh, Jackie Appiah, Kanayo O Kanayo, Odunlade Adekola, Felix Omokhodion and Roselyn Ngissah|
|2017||Secrets||Lead||Film Lord||Feature Film|
|2018||Drifted||Sub-lead||Ubong bassey Nya||Feature film featuring Kenneth Okolie|
|2018||My Flatmates||Kanu||John Njamah||TV Series produced by Basketmouth|
|2018||Frank's Teens: Diary of a Single Father||Frank||Nonso Emekaekue||Lead Role/Series produced by Gordon Irole|
|2018||Going the Distance||Sub-Lead||Emma Anyaka||Feature Film|
|2018||Far From Perfect||Sub-Lead||Emma Anyaka||Feature Film|
|2018||Badamosi: Portrait of a General||Brigadier General Nimyel Dogonyaro||Obi Emelonye||Feature Film|
|2019||Sting||Jayden||Khing Bassey||Feature Film|
|2019||Dreaming the Impossible||Okon||Obi Emelonye||Feature Film|
|2019||Charlie Charlie||Charles Uwagbai||Post production|
|2019||Endless||Husband||David Campbell||Short film on domestic violence featuring Felix Ugo Omokhodion|
- Nwafor, Dennis (4 November 2018). "Hubmart to dole out over N3.5m in prizes". Vanguard Newspaper. Lagos, Nigeria. Retrieved 17 October 2019.
- Ogunyinka, Victor (25 September 2019). "Actor, Cheng Fuller, floats pandemonium pictures". Vanguard Newspaper. Lagos, Nigeria. Retrieved 17 October 2019.
- Adebola, Bolatito (10 October 2019). "Content Creators Are The Next Kings Of Nollywood – Cheng Fuller". Daily Independent Newspaper. Lagos, Nigeria. Retrieved 18 October 2019.
- Adebola, Bolatito (30 September 2019). "Cheng Fuller's Pandemonium Pictures To Launch An Independent Broadcast Platform". Vanguard Newspaper. Lagos, Nigeria. Retrieved 18 October 2019.
- "ACTOR, CHENG FULLER, FLOATS PANDEMONIUM PICTURES". Corruption Reporter. Lagos, Nigeria. 25 September 2019. Retrieved 18 October 2019.
- Olokode, Seyi (5 October 2019). "The rise of Cheng Fuller: Marketing genius". Punch Newspaper. Lagos, Nigeria. Retrieved 18 October 2019.
- Nwoke, Jennifer (22 February 2018). "Hubmart Unveils New Outlet, Pledges to Fight Poverty". Thisday Newspaper. Lagos, Nigeria. Retrieved 18 October 2019.
- Tinubu, Sophie (26 March 2018). "In a Bid to Increase Accessibility to all Customers, Hubmart unveils New Store in Lekki". BellaNaija. Lagos, Nigeria. Retrieved 18 October 2019.
- "Consistency And Sustenability Are The Major Challenges To Modern Trade – Cheng Fuller". Daily Independent Newspaper. Lagos, Nigeria. 14 October 2019. Retrieved 18 October 2019.
- "Actor and Movie Executive Cheng Fuller Named Fellow of the Nigerian Institute of Management Consultants". Daily Times Newspaper. 20 December 2019. Retrieved 28 December 2019.
- Adebola, Bolatito (30 September 2019). "And its a brace for Pandemonium Pictures". Daily Independent Newspaper. Lagos, Nigeria. Retrieved 9 November 2019.
- "Cheng Fuller's Pandemonium Picture Flags off Campaign against Domestic Violence". Daily Independent Newspaper. Lagos, Nigeria. 23 November 2019. Retrieved 1 December 2019.
- "Uprising Nollywood actor set to bring in innovative contents into the Film Industry". Opera News. Lagos, Nigeria. 7 January 2020. Retrieved 9 January 2020.
- "Another win for Pandemonium Pictures CEO Cheng Fuller". Daily Independent Newspaper. Lagos, Nigeria. 24 November 2019. Retrieved 26 November 2019.