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|Birth name||Abraham Shadrinsky|
|Born||February 12, 1920|
|Died||March 13, 1985 (aged 65)|
Beverly Hills, California, United States
|Labels||Savoy, National, Mercury, Time, Mainstream|
Robert "Bob" Shad (born Abraham Shadrinsky; February 12, 1920 – March 13, 1985) was an American record producer and record label owner. He produced the first album by Big Brother and the Holding Company (featuring Janis Joplin). Among his more successful labels were Time Records, Brent Records, and Mainstream Records.
Shad's career as a producer began with Savoy Records and National Records in the 1940s, producing Charlie Parker in addition to blues and R&B material. He founded the first of several labels, Sittin' In With, in 1948, where he produced Lightnin' Hopkins, Sonny Terry and Brownie McGhee, Smokey Hogg, Peppermint Harris, Curley Weaver, and others. In 1951, he was named director of A&R at Mercury Records, where he founded the EmArcy label. There he produced, among others, jazz musicians Sarah Vaughan, Maynard Ferguson, the Clifford Brown/Max Roach quintet, Billy Eckstine and Dinah Washington. He also worked in pop (with Patti Page, Vic Damone, and The Platters) and blues (with Hopkins again and Big Bill Broonzy).
Shad formed the Time label in the mid-to-late 1950s and besides the jazz and cocktail pop albums, he had hits with The Bell Notes, and on his Shad label, The Knockouts and The Beau-Marks. He also formed the Brent label (primarily for West Coast signings) and had hits with Skip & Flip, The Chevrons and Bertha Tillman.
In 1964 he founded Mainstream Records, where he both reissued his old material and produced new recordings from Shelly Manne, Dizzy Gillespie, Roy Haynes, Blue Mitchell, Buddy Terry, and Pete Yellin. His credits in rock and roll include the debut albums of both Janis Joplin and Ted Nugent (The Amboy Dukes).
- John Broven. "Record Makers and Breakers: Voices of the Independent Rock 'n' Roll Pioneers". Books.google.ca. p. 502. Retrieved 2016-10-04.
- "Record Producer Robert Shad Dies". Observer–Reporter. March 18, 1985. Retrieved 2015-08-22.